{"id":852,"date":"2025-06-11T02:38:27","date_gmt":"2025-06-11T02:38:27","guid":{"rendered":"https:\/\/smshub.vn\/?p=852"},"modified":"2025-06-11T02:38:27","modified_gmt":"2025-06-11T02:38:27","slug":"tri-tue-nhan-tao-chia-khoa-chuyen-doi-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/smshub.vn\/index.php\/2025\/06\/11\/tri-tue-nhan-tao-chia-khoa-chuyen-doi-doanh-nghiep\/","title":{"rendered":"Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o: Ch\u00eca kh\u00f3a chuy\u1ec3n \u0111\u1ed5i doanh nghi\u1ec7p"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Kinh doanh s\u1ed1 \u2013 Ch\u00eca kh\u00f3a c\u1ea1nh tranh trong k\u1ef7 nguy\u00ean c\u00f4ng ngh\u1ec7<\/h3>\n\n\n\n<p>Trong b\u1ed1i c\u1ea3nh c\u00f4ng ngh\u1ec7 ph\u00e1t tri\u1ec3n nh\u01b0 v\u0169 b\u00e3o, h\u1ea7u h\u1ebft doanh nghi\u1ec7p hi\u1ec7n nay \u0111\u1ec1u t\u1eadn d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 nh\u1eb1m t\u1ed1i \u01b0u h\u00f3a ho\u1ea1t \u0111\u1ed9ng v\u00e0 m\u1edf r\u1ed9ng quy m\u00f4. Kinh doanh s\u1ed1 kh\u00f4ng ch\u1ec9 mang l\u1ea1i gi\u00e1 tr\u1ecb b\u1ec1n v\u1eefng m\u00e0 c\u00f2n \u0111\u00f3ng vai tr\u00f2 then ch\u1ed1t trong vi\u1ec7c n\u00e2ng cao l\u1ee3i th\u1ebf c\u1ea1nh tranh, tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n c\u1ee7a doanh nghi\u1ec7p trong th\u1eddi \u0111\u1ea1i m\u1edbi.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">M\u1ee5c l\u1ee5c<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Kinh doanh s\u1ed1 l\u00e0 g\u00ec?<\/li>\n\n\n\n<li>M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh<\/li>\n\n\n\n<li>L\u1ee3i \u00edch n\u1ed5i b\u1eadt c\u1ee7a kinh doanh s\u1ed1<\/li>\n\n\n\n<li>C\u00e1c th\u00e0nh ph\u1ea7n thi\u1ebft y\u1ebfu trong kinh doanh s\u1ed1<\/li>\n\n\n\n<li>Ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn hi\u1ec7u qu\u1ea3<\/li>\n\n\n\n<li>So s\u00e1nh gi\u1eefa kinh doanh s\u1ed1 v\u00e0 kinh doanh \u0111i\u1ec7n t\u1eed<\/li>\n\n\n\n<li>Gi\u1ea3i \u0111\u00e1p c\u00e1c c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Kinh doanh s\u1ed1 l\u00e0 g\u00ec?<\/h3>\n\n\n\n<p>Kinh doanh s\u1ed1 (Digital Business) l\u00e0 qu\u00e1 tr\u00ecnh \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 v\u00e0o to\u00e0n b\u1ed9 chu\u1ed7i gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p \u2013 t\u1eeb ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, s\u1ea3n xu\u1ea5t \u0111\u1ebfn ti\u1ebfp th\u1ecb, b\u00e1n h\u00e0ng v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng. Kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf chuy\u1ec3n \u0111\u1ed5i m\u1ed9t ph\u1ea7n quy tr\u00ecnh, kinh doanh s\u1ed1 mang t\u00ednh t\u1ed5ng th\u1ec3 v\u00e0 l\u00e0 m\u1ed9t ph\u1ea7n c\u1ed1t l\u00f5i trong chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n d\u00e0i h\u1ea1n.<\/p>\n\n\n\n<p>C\u00e1ch m\u1ea1ng c\u00f4ng nghi\u1ec7p 4.0 \u0111\u00e3 t\u1ea1o ra c\u00fa hu\u00fdch m\u1ea1nh m\u1ebd, bu\u1ed9c doanh nghi\u1ec7p ph\u1ea3i th\u00edch nghi nhanh ch\u00f3ng. M\u00f4 h\u00ecnh mua s\u1eafm truy\u1ec1n th\u1ed1ng \u0111ang nh\u01b0\u1eddng ch\u1ed7 cho th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, \u0111\u1eb7t ra y\u00eau c\u1ea7u c\u1ea5p thi\u1ebft v\u1ec1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 nh\u1eb1m n\u00e2ng cao tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng v\u00e0 t\u1ea1o ra l\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">V\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh v\u1ec1 kinh doanh s\u1ed1<\/h3>\n\n\n\n<p><strong>Grab:<\/strong><br>T\u1eadn d\u1ee5ng c\u00f4ng ngh\u1ec7 di \u0111\u1ed9ng v\u00e0 nhu c\u1ea7u di chuy\u1ec3n, Grab \u0111\u00e3 x\u00e2y d\u1ef1ng th\u00e0nh c\u00f4ng h\u1ec7 sinh th\u00e1i d\u1ecbch v\u1ee5 \u0111a d\u1ea1ng \u2013 t\u1eeb \u0111\u1eb7t xe, giao h\u00e0ng \u0111\u1ebfn giao \u0111\u1ed3 \u0103n \u2013 ho\u00e0n to\u00e0n th\u00f4ng qua \u1ee9ng d\u1ee5ng. \u0110\u00e2y l\u00e0 minh ch\u1ee9ng r\u00f5 n\u00e9t cho m\u00f4 h\u00ecnh kinh doanh s\u1ed1 l\u1ea5y n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 l\u00e0m trung t\u00e2m.<\/p>\n\n\n\n<p><strong>Netflix:<\/strong><br>B\u1eaft \u0111\u1ea7u t\u1eeb m\u00f4 h\u00ecnh cho thu\u00ea \u0111\u0129a qua b\u01b0u \u0111i\u1ec7n, Netflix \u0111\u00e3 chuy\u1ec3n m\u00ecnh th\u00e0nh n\u1ec1n t\u1ea3ng streaming to\u00e0n c\u1ea7u. B\u1eb1ng c\u00e1ch cung c\u1ea5p n\u1ed9i dung s\u1ed1 theo y\u00eau c\u1ea7u, h\u1ecd \u0111\u00e3 thay \u0111\u1ed5i c\u00e1ch ng\u01b0\u1eddi d\u00f9ng ti\u1ebfp c\u1eadn v\u00e0 ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m gi\u1ea3i tr\u00ed.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">L\u1ee3i \u00edch n\u1ed5i b\u1eadt c\u1ee7a kinh doanh s\u1ed1<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>T\u0103ng n\u0103ng su\u1ea5t:<\/strong> T\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh gi\u00fap gi\u1ea3m ph\u1ee5 thu\u1ed9c v\u00e0o nh\u00e2n l\u1ef1c th\u1ee7 c\u00f4ng, t\u0103ng t\u1ed1c \u0111\u1ed9 x\u1eed l\u00fd v\u00e0 gi\u1ea3m sai s\u00f3t.<\/li>\n\n\n\n<li><strong>Gi\u1ea3m chi ph\u00ed v\u1eadn h\u00e0nh:<\/strong> C\u00f4ng ngh\u1ec7 gi\u00fap c\u1eaft gi\u1ea3m \u0111\u00e1ng k\u1ec3 chi ph\u00ed nh\u00e2n s\u1ef1, c\u01a1 s\u1edf v\u1eadt ch\u1ea5t v\u00e0 th\u1eddi gian v\u1eadn h\u00e0nh.<\/li>\n\n\n\n<li><strong>C\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 t\u00ednh nh\u1ea5t qu\u00e1n:<\/strong> M\u1ecdi kh\u00e2u trong quy tr\u00ecnh \u0111\u01b0\u1ee3c ti\u00eau chu\u1ea9n h\u00f3a v\u00e0 ki\u1ec3m so\u00e1t ch\u1eb7t ch\u1ebd h\u01a1n.<\/li>\n\n\n\n<li><strong>M\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng:<\/strong> Doanh nghi\u1ec7p d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng to\u00e0n c\u1ea7u th\u00f4ng qua c\u00e1c k\u00eanh s\u1ed1.<\/li>\n\n\n\n<li><strong>D\u1ec5 d\u00e0ng nh\u00e2n r\u1ed9ng:<\/strong> Kh\u00f4ng c\u1ea7n \u0111\u1ea7u t\u01b0 h\u1ea1 t\u1ea7ng m\u1edbi, doanh nghi\u1ec7p c\u00f3 th\u1ec3 ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng nh\u1edd n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt s\u1ed1.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">C\u00e1c th\u00e0nh ph\u1ea7n thi\u1ebft y\u1ebfu trong kinh doanh s\u1ed1<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>K\u1ef9 thu\u1eadt s\u1ed1:<\/strong> N\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 l\u00e0 y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i, t\u1eeb thi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m \u0111\u1ebfn v\u1eadn h\u00e0nh.<\/li>\n\n\n\n<li><strong>Ti\u1ebfp th\u1ecb s\u1ed1 (Digital Marketing):<\/strong> T\u0103ng kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn, gi\u1eef ch\u00e2n v\u00e0 t\u1ea1o gi\u00e1 tr\u1ecb l\u00e2u d\u00e0i cho kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li><strong>Internet of Things (IoT):<\/strong> K\u1ebft n\u1ed1i c\u00e1c thi\u1ebft b\u1ecb th\u00f4ng minh \u0111\u1ec3 thu th\u1eadp v\u00e0 khai th\u00e1c d\u1eef li\u1ec7u.<\/li>\n\n\n\n<li><strong>Big Data:<\/strong> T\u1ed1i \u01b0u h\u00f3a ra quy\u1ebft \u0111\u1ecbnh v\u00e0 chi\u1ebfn l\u01b0\u1ee3c d\u1ef1a tr\u00ean ph\u00e2n t\u00edch d\u1eef li\u1ec7u quy m\u00f4 l\u1edbn.<\/li>\n\n\n\n<li><strong>Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI):<\/strong> T\u1ef1 \u0111\u1ed9ng h\u00f3a v\u00e0 c\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng, \u0111\u1ed3ng th\u1eddi c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t ho\u1ea1t \u0111\u1ed9ng.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn hi\u1ec7u qu\u1ea3<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>L\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m:<\/strong> Hi\u1ec3u r\u00f5 nhu c\u1ea7u v\u00e0 h\u00e0nh vi \u0111\u1ec3 t\u1ea1o ra gi\u00e1 tr\u1ecb th\u1ef1c s\u1ef1.<\/li>\n\n\n\n<li><strong>Ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u:<\/strong> H\u1ea1n ch\u1ebf ph\u00e1n \u0111o\u00e1n ch\u1ee7 quan, t\u0103ng \u0111\u1ed9 ch\u00ednh x\u00e1c trong chi\u1ebfn l\u01b0\u1ee3c.<\/li>\n\n\n\n<li><strong>\u0110a k\u00eanh (Omni-channel):<\/strong> \u0110\u1ea3m b\u1ea3o tr\u1ea3i nghi\u1ec7m m\u01b0\u1ee3t m\u00e0 tr\u00ean m\u1ecdi \u0111i\u1ec3m ch\u1ea1m v\u1edbi kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li><strong>Ph\u1ea3n \u1ee9ng nhanh v\u1edbi th\u1ecb tr\u01b0\u1eddng:<\/strong> Kh\u1ea3 n\u0103ng th\u00edch nghi l\u00e0 ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng trong m\u00f4i tr\u01b0\u1eddng bi\u1ebfn \u0111\u1ed9ng.<\/li>\n\n\n\n<li><strong>Linh ho\u1ea1t v\u00e0 th\u00edch \u1ee9ng:<\/strong> \u0110i\u1ec1u ch\u1ec9nh quy tr\u00ecnh, s\u1ea3n ph\u1ea9m nhanh ch\u00f3ng theo xu h\u01b0\u1edbng v\u00e0 nhu c\u1ea7u kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Ph\u00e2n bi\u1ec7t kinh doanh s\u1ed1 v\u00e0 kinh doanh \u0111i\u1ec7n t\u1eed<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Ti\u00eau ch\u00ed<\/th><th>Kinh doanh s\u1ed1<\/th><th>Kinh doanh \u0111i\u1ec7n t\u1eed<\/th><\/tr><\/thead><tbody><tr><td>Ph\u1ea1m vi<\/td><td>Bao g\u1ed3m m\u1ecdi ho\u1ea1t \u0111\u1ed9ng t\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7<\/td><td>Ch\u1ee7 y\u1ebfu l\u00e0 b\u00e1n h\u00e0ng online<\/td><\/tr><tr><td>Thanh to\u00e1n<\/td><td>\u0110a d\u1ea1ng h\u00ecnh th\u1ee9c, c\u1ea3 tr\u1ef1c ti\u1ebfp v\u00e0 s\u1ed1<\/td><td>Ch\u1ee7 y\u1ebfu l\u00e0 thanh to\u00e1n tr\u1ef1c tuy\u1ebfn<\/td><\/tr><tr><td>\u0110\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng<\/td><td>Tr\u1ef1c tuy\u1ebfn v\u00e0 ngo\u1ea1i tuy\u1ebfn<\/td><td>Ch\u1ee7 y\u1ebfu l\u00e0 kh\u00e1ch h\u00e0ng online<\/td><\/tr><tr><td>Chi ph\u00ed<\/td><td>Cao h\u01a1n do t\u00edch h\u1ee3p \u0111a n\u1ec1n t\u1ea3ng<\/td><td>Th\u1ea5p h\u01a1n, \u00edt ph\u1ee5 thu\u1ed9c v\u00e0o h\u1ea1 t\u1ea7ng v\u1eadt l\u00fd<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Gi\u1ea3i \u0111\u00e1p m\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p<\/h3>\n\n\n\n<p><strong>Ng\u00e0nh kinh doanh s\u1ed1 h\u1ecdc nh\u1eefng g\u00ec?<\/strong><br>Sinh vi\u00ean \u0111\u01b0\u1ee3c trang b\u1ecb ki\u1ebfn th\u1ee9c li\u00ean ng\u00e0nh v\u1ec1 c\u00f4ng ngh\u1ec7, ph\u00e2n t\u00edch d\u1eef li\u1ec7u, qu\u1ea3n tr\u1ecb kinh doanh v\u00e0 chi\u1ebfn l\u01b0\u1ee3c s\u1ed1, gi\u00fap h\u1ecd s\u1eb5n s\u00e0ng th\u00edch nghi v\u00e0 ph\u00e1t tri\u1ec3n trong th\u1ecb tr\u01b0\u1eddng lao \u0111\u1ed9ng hi\u1ec7n \u0111\u1ea1i.<\/p>\n\n\n\n<p><strong>C\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m?<\/strong><br>R\u1ed9ng m\u1edf v\u1edbi nhi\u1ec1u v\u1ecb tr\u00ed h\u1ea5p d\u1eabn: chuy\u00ean vi\u00ean th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, digital marketing, ph\u00e2n t\u00edch d\u1eef li\u1ec7u, fintech, qu\u1ea3n tr\u1ecb s\u1ea3n ph\u1ea9m s\u1ed1,&#8230; v\u1edbi m\u1ee9c thu nh\u1eadp c\u1ea1nh tranh v\u00e0 c\u01a1 h\u1ed9i th\u0103ng ti\u1ebfn r\u00f5 r\u1ec7t.<\/p>\n\n\n\n<p><strong>Kinh doanh s\u1ed1 c\u00f3 ph\u1ea3i l\u00e0 xu h\u01b0\u1edbng t\u01b0\u01a1ng lai?<\/strong><br>Ch\u1eafc ch\u1eafn l\u00e0 v\u1eady. \u0110\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 l\u1ef1a ch\u1ecdn chi\u1ebfn l\u01b0\u1ee3c m\u00e0 c\u00f2n l\u00e0 h\u01b0\u1edbng ph\u00e1t tri\u1ec3n t\u1ea5t y\u1ebfu c\u1ee7a doanh nghi\u1ec7p trong th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 4.0. Tuy nhi\u00ean, \u0111\u1ec3 th\u00e0nh c\u00f4ng, doanh nghi\u1ec7p c\u1ea7n thay \u0111\u1ed5i t\u01b0 duy, x\u00e2y d\u1ef1ng v\u0103n h\u00f3a s\u1ed1 v\u00e0 li\u00ean t\u1ee5c \u0111\u1ed5i m\u1edbi.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kinh doanh s\u1ed1 \u2013 Ch\u00eca kh\u00f3a c\u1ea1nh tranh trong k\u1ef7 nguy\u00ean c\u00f4ng ngh\u1ec7 Trong b\u1ed1i c\u1ea3nh c\u00f4ng ngh\u1ec7 ph\u00e1t tri\u1ec3n nh\u01b0 v\u0169 b\u00e3o, h\u1ea7u h\u1ebft doanh nghi\u1ec7p hi\u1ec7n nay \u0111\u1ec1u t\u1eadn d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 nh\u1eb1m t\u1ed1i \u01b0u h\u00f3a ho\u1ea1t \u0111\u1ed9ng v\u00e0 m\u1edf r\u1ed9ng quy m\u00f4. Kinh doanh s\u1ed1 kh\u00f4ng ch\u1ec9 mang l\u1ea1i gi\u00e1 tr\u1ecb&#8230;<\/p>\n","protected":false},"author":1,"featured_media":853,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bai-viet"],"_links":{"self":[{"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/posts\/852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/comments?post=852"}],"version-history":[{"count":1,"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/posts\/852\/revisions"}],"predecessor-version":[{"id":854,"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/posts\/852\/revisions\/854"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/media\/853"}],"wp:attachment":[{"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/media?parent=852"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/categories?post=852"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smshub.vn\/index.php\/wp-json\/wp\/v2\/tags?post=852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}